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Our Story

“What started with collecting a single statue has developed into a complete collection. Now this collection can be viewed by everyone in the Jim Shore Gallery in Oldebroek.”

The designer of Heartwood Creek and Disney Traditions

Jim Shore grew up in rural South Carolina to artistic parents who instilled in him a love of American folk art. His grandmother, a master quilter, passed on to him the valuable skills of patience and attention to detail, skills essential for bringing intricate designs to life.


Jim spent decades honing his craft, creating unique designs and traveling the U.S. to showcase his work. In 2001, he finally partnered with Enesco and launched “Heartwood Creek,” the brand that earned Jim worldwide recognition and a legion of devoted fans.

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Where we are now

Since 2024, Living Magic is the destination for the Disney collector. With us you can enjoy everything Jim Shore has to offer in an atmospheric ambiance, from Retired statues to the most recent collection; you will find them all in our showroom in Oldebroek.

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Disney Traditions

A winning mix of iconic Disney characters and unique patterns inspired by American folk art from artist Jim Shore, make up the enchanting Disney Traditions collection.

Heartwood Creek by Jim Shore

The Jim Shore Heartwood Creek® collection marks more than twenty years of partnership between renowned artist Jim Shore and Enesco.

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